If you take a close look at this working online business, you will see that it is quite simply a numbers game (this is actually the case with most if not all businesses).
At the most basic level, building a successful website is just a matter of getting sufficient visitors to the page
and ensuring that some of them purchase something. I am a firm believer that you can sell pretty much anything if the price is right and whilst your businesses products
may not appeal to everyone, they will appeal to someone.
So, back to the numbers game. Once you understand
the percentage of visitors to your web page
that will actually buy something (the conversion ratio), you may give yourself something to aim for
